Realme’s official distributor in Pakistan is now Airlink Communication Limited. According to the stock filing, the business has signed a distribution deal with Exert Tech (Private Limited) for the whole line of Realme mobile devices and accessories, IoT products, and TVs in Pakistan.
With a 20 to 25 percent market share in Pakistan, Airlink Communication is an official partner of iPhone, Samsung, Huawei, MI, TCL, Alcatel, Tecno, and iTel for the distribution of mobile phones and accessories. Realme’s addition to the company’s clients will help it expand its market penetration and share in the local market.
Realme is the world’s fastest-growing brand, with over 100 million sales worldwide. It has fourteen retail shops in Karachi, Lahore, Bahawalpur, Hyderabad, and Multan, with five in Karachi, five in Lahore, two in Bahawalpur, and one each in Hyderabad and Multan. It has a statewide distribution network of 16 regional hubs linked to over 1,000 wholesalers and 4,000 retailers to facilitate the selling of mobile phones and accessories across the country.
Airlink is registered on the Pakistan Stock Exchange after an initial public offering (IPO) that received a strong response from investors and raised the required funds.
Its company sales increased dramatically from Rs. 5.897 billion in FY15 to Rs. 43.008 billion in FY20, indicating a spectacular 5-year CAGR of 49%, while revenues in FY21 were Rs. 47.372 billion, up 10.15 percent on revenue and 57 percent on volume over the previous year.
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